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Christina Cooks for The Cancer Project
Emmy Award-Winning TV Chef Teaches Food for Life Class
She usually works her culinary magic before a nationwide television audience. But Christina Pirello, host of the Emmy Award-winning PBS show Christina Cooks, recently gave lucky Pennsylvania residents a more intimate demonstration of her talent for creating delicious dishes that fight cancer.
An enthusiastic crowd turned out in Bryn Mawr, Pa., in mid-January to enjoy Pirello’s cooking and watch her teach a session of Food for Life, a cooking class series from The Cancer Project that demonstrates how to prevent and survive cancer through proper diet and nutrition. Read more >
New Ad Champions Healthy Vegetarian Diets
For a nation concerned about pharmaceutical safety in the wake of the Vioxx scandal, it’s a welcome message: “Finally! A prescription with side effects you want,” says a new print public service announcement from The Cancer Project. “Research shows that fruits, vegetables, and other low-fat vegetarian foods may help prevent cancer and even improve survival rates.”
These “Prescription for Life” PSAs are The Cancer Project’s latest public education initiative. In 2005, other PSAs hit radio and television stations across the country. These ads, which featured physicians and celebrities such as Sir Anthony Hopkins and Alec Baldwin, shared shared life-saving news with hundreds of thousands of consumers... Read more >
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Penne with Fresh Spinach, Tomatoes, and Olives
